You’ve heard it before: a higher thread count equals better sheets. But is that true luxury—or just marketing fluff? At DreamFit, we know real luxury is about sleep quality, comfort, and lasting value—not a big number printed on a label.
What Thread Count Really Means
Thread count measures threads per square inch—but it doesn't reflect:
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Fiber quality (premium fibers like Egyptian Cotton or Pima Cotton)
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Weave craftsmanship (Percale vs. Sateen)
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Finishing methods, such as pre-wash or anti-shrink treatments
Learn more: DreamFit materials guide
The Twist: Multi-Ply Threads Inflate Numbers
Brands may use multi-ply yarns to artificially bump thread counts—only increasing density, not comfort. The result? Stiffer, less breathable sheets that deteriorate faster.
Why Thread Count Alone Is Misleading
Here’s the truth: many bedding brands who claim 800, 1,000, or even 1,200 thread counts are often using low-grade, short-staple cotton or synthetic blends, then twisting those fibers together to inflate the number. This practice doesn’t deliver better sheets—it just misleads shoppers.
These artificially padded thread counts often feel heavy, scratchy, and break down faster in the wash. You're not getting a finer fabric—you’re getting more of a worse one.
At DreamFit, we don’t play that numbers game. Instead of manipulating thread count, we focus on what matters most: premium, long-staple fibers and luxurious finishes you can feel the moment your head hits the pillow.
DreamFit’s Approach: Quality Over Quantity
We prioritize what truly matters:
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100% extra-long staple cotton, available in our Egyptian Cotton and Pima Cotton collections
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Carefully selected weaves: sateen for buttery warmth, percale for crisp coolness
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Designed for longevity—wash after wash, year after year
Every DreamFit sheet is designed not just to look luxurious—but to stay soft, breathable, and supportive for hundreds of nights to come.
Matching Sleep Style to Thread Count
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Hot sleepers: Try our Enhanced Bamboo™ Sheets or Pima Percale Sheets for a lighter, cooling, airy feel
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Cold sleepers: Reach for our Egyptian Cotton Sateen Sheets with a higher thread count for cozy comfort
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Sensitive Sleepers: Enjoy the softness of chemical-free, natural cotton in any collection
View all sheet collections: View all DreamFit sheet collections
The Luxury Takeaway
At DreamFit, luxury isn’t a number—it’s a feeling. Our high-thread-count sheets are thoughtfully crafted to deliver comfort, beauty, and rest that restores.
Explore the DreamFit Line-Up
Ready to rethink thread count?
